Effective date: 07/14/2020 Last updated: 08/24/2026
5th Axis Inc. (“5th Axis,” “we,” “us,” or “our”) operates the website 5thaxis.com and any related subdomains, online stores, and services (the “Site”). This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices and rights you have.
By using the Site, you agree to the practices described in this policy. If you do not agree, please do not use the Site.
1. Information We Collect
Information you give us directly
- Contact details — name, email address, phone number, company name, and job title
- Account information — username, password, and profile details, if you create an account
- Order and billing information — shipping address, billing address, purchase history, and order details
- Payment information — payment card and billing data submitted at checkout. This information is collected and processed directly by our payment processor, [Authorize.net]. We do not store full payment card numbers on our servers.
- Communications — messages you send us through contact forms, quote requests, support tickets, or email
- Marketing preferences — newsletter sign-ups, subscription choices, and consent records
Information collected automatically
When you visit the Site, we and our service providers automatically collect:
- IP address and the approximate location derived from it
- Browser type and version, operating system, and device identifiers
- Pages viewed, time spent on pages, referring URL, exit pages, and clickstream data
- Cookie identifiers and similar tracking-technology identifiers
- Advertising and conversion identifiers set by Google and Meta (see Section 3)
Information from third parties
We may receive information about you from:
- Google — aggregate and event-level analytics and advertising data through Google Analytics and Google Ads
- Meta Platforms, Inc. — advertising, conversion, and audience data through the Meta (Facebook) Pixel
- [Authorize.net] — transaction confirmations, payment status, and fraud signals
2. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain the Site and our online store
- Process orders, quotes, payments, invoices, and shipments
- Respond to inquiries and provide customer and technical support
- Send transactional messages such as order confirmations, shipping notices, and service announcements
- Send marketing communications where permitted by law or where you have opted in
- Measure and improve the performance of our advertising campaigns
- Analyze traffic and usage patterns to improve the Site and our products
- Detect, prevent, and address fraud, security incidents, and technical problems
- Comply with legal, tax, accounting, and export-control obligations, and enforce our terms
Legal bases for processing (EU/UK visitors)
Where the GDPR or UK GDPR applies, we rely on the following legal bases:
| Purpose | Legal basis |
| Processing orders and payments; providing accounts | Performance of a contract |
| Customer support and responding to inquiries | Performance of a contract; legitimate interests |
| Site security, fraud prevention, and troubleshooting | Legitimate interests |
| Analytics, advertising, and non-essential cookies | Consent |
| Marketing email | Consent (or legitimate interests for existing customers, where permitted) |
| Tax, accounting, and legal record-keeping | Legal obligation |
You may withdraw consent at any time; withdrawal does not affect processing carried out before withdrawal.
3. Cookies and Tracking Technologies
We use cookies, pixels, tags, and similar technologies to keep the Site functioning, remember your preferences, understand how the Site is used, and measure our advertising.
| Category | Purpose | Examples |
| Strictly necessary | Security, session management, load balancing, shopping cart and checkout | Session cookies, cart cookies |
| Preference | Remembering language, region, and display settings | Browser preference cookies |
| Analytics | Understanding traffic sources, page performance, and usage patterns | Google Analytics (GA4) |
| Advertising | Measuring conversions, building audiences, and delivering relevant ads | Google Ads conversion tracking and remarketing tags; Meta (Facebook) Pixel |
Third-party analytics and advertising
- Google Analytics. We use Google Analytics to understand how visitors use the Site. Google may use this data in accordance with its own policies. You can opt out across all sites using the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout. Google’s privacy policy is at https://policies.google.com/privacy.
- Google Ads. We use Google conversion tracking and remarketing tags to measure campaign performance and show ads to people who have visited the Site. You can manage Google ad personalization at https://adssettings.google.com.
- Meta (Facebook) Pixel. We use the Meta Pixel to measure conversions and reach audiences on Facebook and Instagram. You can manage your ad preferences at https://www.facebook.com/adpreferences and review Meta’s policy at https://www.facebook.com/privacy/policy.
Your cookie choices
For visitors in the EU, UK, and other regions that require it, non-essential cookies and tags are set only after you consent through our cookie banner.
You can also block or delete cookies through your browser settings. Blocking strictly necessary cookies may prevent parts of the Site, including checkout, from working.
Global Privacy Control. We honor browser-based opt-out preference signals, including Global Privacy Control (GPC), as an opt-out of the sale and sharing of personal information for California and other applicable state residents.
4. How We Share Information
We do not sell your personal information for money. We share information in the following circumstances:
- Service providers — website hosting, payment processing, shipping and logistics, email delivery, CRM, ERP, analytics, and customer support vendors that process data on our behalf under written contracts
- Advertising and analytics partners — Google and Meta, as described in Section 3
- Business transfers — in connection with a merger, acquisition, financing, reorganization, or sale of assets
- Legal reasons — when required by law, subpoena, or valid legal process, or to protect the rights, safety, or property of 5th Axis, our customers, or others
- With your direction or consent — for example, when you ask us to share information with a distributor or partner
Important notice regarding advertising: Our use of the Google Ads and Meta Pixel tags means that certain identifiers and browsing activity are disclosed to those companies for cross-context behavioral advertising. Under the California Consumer Privacy Act, this may qualify as “selling” or “sharing” personal information, even though no money changes hands. See Section 7 for how to opt out.
5. Data Retention
We keep personal information only as long as necessary for the purposes described in this policy, including to satisfy legal, accounting, tax, and reporting requirements.
- Order, invoice, and transaction records: [7] years
- Account information: for the life of the account plus [24] months
- Marketing contacts and consent records: until you unsubscribe, plus [24] months
- Customer support correspondence: [3] years
- Server, security, and analytics logs: [14] months
When information is no longer needed, we delete it or aggregate it so it can no longer be linked to you.
6. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information, including TLS encryption in transit, access controls, and restricting employee access to a need-to-know basis. Card payments are processed through [Authorize.net] over a PCI DSS compliant connection. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
7. Your Privacy Rights
California residents (CCPA/CPRA)
You have the right to:
- Know what personal information we collect, use, disclose, sell, and share
- Request a copy of the personal information we hold about you
- Request correction of inaccurate personal information
- Request deletion of your personal information
- Opt out of the sale or sharing of personal information and of targeted advertising
- Not be discriminated against for exercising these rights
To opt out of the sale or sharing of your personal information, visit [DO NOT SELL OR SHARE MY PERSONAL INFORMATION LINK], enable Global Privacy Control in your browser, or contact us using the details in Section 12. You may use an authorized agent to submit a request, and we will take reasonable steps to verify your identity before responding.
Categories disclosed in the past 12 months. We have disclosed identifiers, commercial information, and internet activity information to service providers for business purposes, and have shared identifiers and internet activity information with Google and Meta for cross-context behavioral advertising.
EU, UK, and EEA residents (GDPR / UK GDPR)
You have the right to:
- Access your personal data and receive a copy
- Have inaccurate data corrected
- Have your data erased in certain circumstances
- Restrict or object to processing, including objecting to direct marketing at any time
- Receive your data in a portable format
- Withdraw consent at any time
- Lodge a complaint with your local supervisory authority or, in the UK, the Information Commissioner’s Office
Other U.S. states
Residents of Colorado, Connecticut, Virginia, Utah, Texas, Oregon, Montana, and other states with comprehensive privacy laws have similar rights to access, correct, delete, and opt out of targeted advertising, profiling, and the sale of personal data. We honor these requests through the same process described above, and provide an appeal process where required.
We respond to verified requests within the timeframe required by applicable law — generally 45 days in the United States and one month under the GDPR and UK GDPR.
8. Marketing Communications
You can opt out of marketing email at any time by clicking the unsubscribe link in any message or by contacting us at [workholding@5THAXIS.COM]. We will still send transactional messages relating to your orders, quotes, or account.
9. International Data Transfers
5th Axis Inc. is based in the United States, and our service providers may be located in the United States and other countries. If you are located in the EU, UK, or EEA, your personal data will be transferred to and processed in the United States, where data protection laws differ from those in your country.
Where required, we rely on the European Commission’s Standard Contractual Clauses (and the UK International Data Transfer Addendum), the EU-U.S. Data Privacy Framework where our partners participate, or another lawful transfer mechanism, together with supplementary safeguards. You may request a copy of the relevant safeguards by contacting us.
10. Children’s Privacy
The Site is not directed to children under 16, and we do not knowingly collect personal information from them. If you believe a child has provided us with personal information, contact us and we will delete it.
11. Third-Party Links
The Site may link to third-party websites, including distributors, partners, and social media platforms. We are not responsible for their privacy practices, and this policy does not apply to them. Please review their policies before providing information.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Material changes will be communicated by posting a notice on the Site and, where required, by emailing registered users. Continued use of the Site after changes take effect constitutes acceptance.
13. Contact Us
If you have questions about this policy or wish to exercise your privacy rights:
5th Axis Inc. [7140 Engineer Rd.] [San Diego, CA 92111], United States Email: [workholding@5THAXIS.COM] Phone: [858-505-0432]